News Sitemap

A news sitemap is a specific XML sitemap designed for news websites, enabling search engines to discover time-sensitive news articles quickly.
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What Is A News Sitemap?

A news sitemap is a specific XML sitemap designed for news websites, enabling search engines to discover time-sensitive news articles quickly.

Learn more: Different Types of Sitemaps That You Should Know


The Importance Of News Sitemap

  • Ensures rapid indexing of breaking news.
  • Helps articles appear in Google News and similar platforms.


Examples Of News Sitemap

<url>
  <loc>https://www.example.com/news/article1</loc>
  <news:news>
    <news:publication>
      <news:name>Example News</news:name>
      <news:language>en</news:language>
    </news:publication>
    <news:publication_date>2024-12-18</news:publication_date>
    <news:title>Major Event Happening Now</news:title>
  </news:news>
</url>


Best Practices For News Sitemap

  • Include articles published in the last 48 hours.
  • Use structured metadata, including publication date and headline.
  • Submit to Google Publisher Center for better indexing.


Key Aspects Of News Sitemap

  • Time Sensitivity: Only include recent articles for faster crawling.
  • Article Metadata: Provide accurate titles, authors, and publication dates.
  • Language and Region: Specify language and target audience in metadata.
  • Exclusivity: Avoid including duplicate or syndicated content.


Challenges For News Sitemap

  • Meeting strict requirements for inclusion in platforms like Google News.
  • Keeping the sitemap updated during high-volume publishing.


Relevant Metrics

  • Crawl Frequency: Track how often new articles are indexed.
  • News Visibility: Monitor rankings in Google News.


Conclusion

News sitemaps are indispensable for publishers, enabling fast indexing and improved visibility for time-sensitive content.
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